Our Marketing Strategy

Our job is to ensure that your home and its features reach the target market. To do this, we utilize all the advertising and promotion tools available. We find that the most effective way of reaching potential buyers is through the Internet. But, because we want to reach every potential buyer that we possibly can, we use several different methods of marketing. With years of experience, we know which methods will work the best for you, some of which could include:

Internet – We currently feature your property on 11 web sites & will provide other Internet options as they apply to your particular property. Of the 17.5 million Canadian adult Internet users, 85% of those looking for a home use the Internet. RE/MAX is the #1 choice on the web.*

  • www.homesacrosscanada.com
  • www.realtor.ca
  • www.homes.point2.com
  • www.donnaannapolisvalley.com
  • www.ourvalley.ca
  • www.remaxadvantage-valley.com
  • www.remax.ca
  • www.nshomeguide.ca
  • www.viewpoint
  • www.facebook.com/donnaconradteam

Television – RE/MAX advertises on a National basis, reinforcing the strong RE/MAX brand on programs such as “Hockey Night in Canada” & other top rated shows.

Print – The Annapolis Valley Real Estate Guide is not only purchased by the “house-hunting” public, but is sent to prospective clients out-of-town by many real estate agents. The Halifax Chronicle & the Globe & Mail are frequently used to attract out-of-town purchasers, as well as “The Real Estate Book,” a full colour catalogue that is widely distributed throughout the Province.

Office Display & Signage – Our office has a beautiful “Currently For Sale” photo display and our “For Sale” and “Sold” signs are very familiar to all out-of-towners and vacationers alike.

Feature Booklets – Colour feature sheets and brochures outlining all the features and benefits of your property are distributed to interested buyers & other agents.
Video Tours – Video “tours” showing features that a photo could not completely convey can be taken and included in your listing.

Watch a video tour of the private gardens and lovely views at the property at 6635 Highway 221, Lakeville MLS® 55062343.

*Nielsen Media Research, 2003